In the ever-evolving landscape of healthcare marketing, staying ahead requires innovative strategies that captivate audiences and drive engagement. Among these strategies, video marketing stands out as a dynamic tool with the power to inform, inspire, and connect with audiences on a profound level. As a seasoned expert in video production within the healthcare sector, I've witnessed firsthand the transformative impact that well-crafted videos can have on healthcare organizations. In this comprehensive guide, we'll delve into...
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Boosting Brand Awareness Through Video Strategies for Getting Noticed in a Crowded Market
In today's highly competitive digital landscape, standing out from the crowd is essential for businesses looking to make an impact and grow their brand. One of the most effective ways to achieve this is through video marketing. In this article, we'll explore the importance of...
Why Every Business Needs Video Marketing Exploring the ROI of Video Content
In today's digital age, the power of video marketing cannot be overstated. From engaging social media posts to captivating product demonstrations, video content has become a cornerstone of successful marketing strategies for businesses of all sizes. In this article, we'll...
The Power of Podcasting
In the digital age, podcasts have emerged as a powerhouse in the world of content consumption. With millions of episodes available on various platforms, podcasts are not only a source of entertainment but also a valuable tool for businesses looking to expand their reach, establish authority, and engage with their audience. In this article, we'll explore...
The Power of Social Media Marketing
In today's fast-paced digital landscape, businesses must stay ahead of the curve to thrive. One effective way to do so is through social media marketing, a dynamic tool that offers numerous advantages. In this article, we'll explore...
The Power of Video in Social Media
In today's digital age, social media has become an integral part of our lives. From connecting with friends and family to staying updated on current events and trends, social media platforms offer a myriad of possibilities. One element that has revolutionized the way we interact on these platforms is video content. In this article, we will explore...
Tip #015 – “Make sure your verticals are straight”
When shooting real estate photos, nothing will throw an image off quite like crooked verticals. What does that mean? Look at your windows, door frames, wall corners, or anything in the home that should be perfectly straight up and down. Line those straight lines up with the edge of your frame before you shoot. Typically we’ll set our camera (on a tripod) at about light switch height. From there it’s a simple adjustment of the tilt (up and down) of…
Tip #33 – “Put your nose in the corner”
No you’re not in trouble. But you might be if you have bad-sounding audio! There’s nothing worse than watching a video and you can hardly hear what the person is saying. This usually applies to voice-over videos, not necessarily a video where we can see your face. It might be kind of difficult to squeeze a camera in a corner just to get good audio. However, a quick remedy for this is to face a corner, or even better, hang…
Tip #87 – “You’re not stupid”
We make mistakes all the time. Humans make mistakes all the time. Something we’ve been working on at Wonder Boy is not calling ourselves stupid for making a mistake. We’ve all come too far in life to be “stupid.” We’ve gone to school, raised a family, made difficult life decisions, started a business, so many things accomplished. So cut yourself a break, we’re all entitled to a few mistakes every now and then.
Tip #100 – “Know. Your. Worth.”
This was a hard lesson to learn in business. We naturally want to make our clients and potential clients happy and part of that reasoning can lead to diminished value in our work. But what do your clients value? Time? Money? If they want the best they wouldn’t have come to you. So they should expect the best. Look at your industry standards for pay and come up with a reasonable fee. Sure a non-profit will solicit you here and…