If you’re going the DIY route for your business’ content, sometimes the heavy duty editing software just isn’t necessary. Adobe Premiere, Final Cut Pro, Davinci Resolve, all of these can be left to the professionals. But if you’re ballin on a budget, iMovie works just as well.
Most of us carry an iPhone or at least someone in the office has one. Did you know that the editing software iMovie is a free app on iPhones? If you need quick edits, cuts, and simple transitions, iMovie is the way to go. Record the video on the iPhone, import to iMovie, edit, export, deliver. It’s just that easy!